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Quality of the Green Bean
Coffee is “graded” from “Specialty” to “Off
Grade” through a Coffee Grading System
created by the
Specialty Coffee Association
of America. Just like with wine (a high
quality grape makes a high quality wine) a
high quality coffee bean makes a great cup
of coffee. The bulk of the coffee grown in
the world is low-grade. Only 5% falls into
the “Specialty” grade. That is the portion
of the world’s coffee production from which
The Evelyn Bay Coffee Company purchases.
Coffee beans, just like grapes, vary in
flavor characteristics from growing country
to growing country and even growing region
to region. And, every plantation grows all
grades of coffee. Once processed, beans are
sorted by grade. Unfortunately for the
consumer, very few companies will tell you
what they purchase and roast so you simply
do not know what you are buying. Also, most
of these companies also sell lower grade
product at premium prices by packaging it in
an up-scale container and selling it in a
like environment. If you want the best cup
of coffee available, seek out those that
will commit to bringing you only “Specialty
Grade” coffees… like The Evelyn Bay Coffee
Company does.
Evelyn Bay Coffee Company, Ltd.
offers only
the world's finest coffee beans.
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Roasting
Method |
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Unlike the big companies that throw
a bunch of different beans and
various grade beans together and
roast hundreds of pounds at a time,
we micro-roast single-origin coffees
in no more than 20 lbs per roast.
This results in the highest quality,
and most flavorful cup of coffee. We
believe that with each step up you
take in roasting capacity, you will
take a step down in quality.
Our roasting method is not unlike a
skilled chef… we hand-craft every
roast to develop the fullest flavor
potential of the bean. Our “Roast
Master” uses his five senses to
develop the bean, not a computer.
Technology has largely taken over
the roasting process. Many of the
big chains start out roasting on the
micro-scale but as their business
grows, they roast in larger and
larger quantities and depend more
and more on technologically driven
roasting. Our hands-on, small-batch
roasting will not change. Our growth
plan provides for us to maintain our
roasting methods. Our approach is
known as
“artisan roasting”… it is
skilled craftsmanship that results
in quality in the cup, and, best of
all, it is yours at competitive
prices! |
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Evelyn Bay Coffee… your best value and
highest quality!
Lean Manufacturing Systems
You ask, “What is Lean Manufacturing”? Lean
to us at Evelyn Bay means that we purchase
in small batches (we hold very little
inventory), we produce in small batches, we
do not roast until the order is place, we
turn the order around in 24 hours to 48
hours, and ship immediately upon roasting.
Also, our stores order at least weekly
because the do not hold much inventory
either. So what does all of this mean to
you? It means you get the highest quality
product, within a couple days of ordering,
and you get the freshest possible product
for maximum shelf life. Dare we say it
again??? Of course we will… “Evelyn Bay is
your best value and highest quality”.
Our Relationship
With Our Stores and What We
Teach Them
Ever wanted to own your own true “community
based coffee house” but don’t want to pay
the high cost of franchising and don’t know
where to start? The Evelyn Bay Coffee
Company has the program for you. Our stores
are independently owned and operated and are
the real thing…
true community based coffee
houses. Our program is designed for the true
entrepreneur but yet included the guidance
and coaching to ensure your success… and, it
is much more cost effective than your other
options.
Our coffee houses are the customers “third
place”… by third place we mean, home, work,
and that third place you go to relax and
disconnect from your hectic life. We say,
“Escape the pace at 'The Bay'”. You can join
the growing Evelyn Bay Family with our
proven program, live the life of an
independent business person, in one of the
most pleasant and fastest growing businesses
in the country.
The Evelyn Bay Coffee Company
- Eaton Rapids, MI Location
The folks at Evelyn Bay are true “coffee
people” and we will help you win! Evelyn Bay
coffees are “Specialty Grade”… the top 5% of
the world’s production, they are
micro-roasted for the highest quality, and
they are roasted and delivered within 24 to
36 hours from your order. You will be
servicing the highest quality coffees, at
competitive prices and will enjoy the
support of our experienced team of coffee
experts.
Our approach in our stores is to keep it
simple while focusing on craftsmanship,
skill, quality, and service. Our drink prep
for example, is quite different from the
chains and fast food places where a “counter
person” pushes a button on a machine which
spits out your so-called Cappuccino. In our
store, the customer’s Cappuccino is
“created” by a trained “Barista”. We view
drink prep as a work of art… not unlike we
view roasting.
Coffee brewing at “The Bay” is “done right”
as well. We have brewing standards that
optimize the individual coffee. Many of our
coffees are brewed to a common standard but
others require different standards to fully
maximize the flavor potential. We are quite
unlike some of the chain stores where they
over-roast and over-brew coffees. They
believe they are creating some kind of
“mystique” around their coffee but in
reality, they’re not doing the coffee
justice. One of the chains even brews onto a
hot plate. Proper brewing requires that
coffee never, never, never touches a hot
surface because we believe it will immediately start to
deteriorate. There is a right way to do
coffee (from roasting to the cup) to
maximize your enjoyment and fortunately for
you, The Evelyn Bay Coffee Company is one of
few companies that can do it!!!
Evelyn
Bay Coffees... Your best value and
highest quality! |
